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Development & Migration

Clean, scalable code on the right platform — plus battle-tested migration expertise that moves your site without losing rankings, traffic, or sleep.

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Pages built & migrated
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CMS platforms
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Rankings lost
What We Build

Custom development for sites that need to perform, not just exist.

Every line of code we write is standards-compliant, performance-optimized, and built to last.

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Custom CMS Themes

Fully custom themes for HubSpot, WordPress, ExpressionEngine, and Webflow — built from your approved designs with reusable module libraries.

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Responsive Implementation

Mobile-first development with pixel-perfect execution across every breakpoint. Tested on iOS, Android, Chrome, Firefox, Safari, and Edge.

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Module Libraries

25–35 reusable modules per project: heroes, content blocks, cards, CTAs, testimonials, forms, and FAQs — all drag-and-drop ready for your content team.

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Content Migration

Automated migration for high-volume pages plus manual optimization for high-value pages. We've migrated 500+ pages in a single project without losing a ranking.

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Search & Filtering

Advanced search with faceted filtering for resource libraries, product catalogs, and blog archives. Works beautifully across all content types.

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Performance & Accessibility

Core Web Vitals optimization, WCAG 2.1 AA compliance, semantic HTML, structured data, and schema markup — built in from day one.

Our Development Process

From approved designs to live website — here's how we build.

Our development phase typically runs 10–12 weeks within a larger project lifecycle, overlapping with design and content workstreams.

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1

Environment Setup

We configure your CMS platform, set up the development environment, establish naming conventions, and create the folder structure for templates and modules.

Dev environment Platform config Naming conventions
2

Theme & Module Development

We build your custom theme from approved designs, creating 25–35 reusable modules and 12–15 page templates. Every component is responsive and editable by your content team.

Custom theme Module library Page templates Global partials
3

Content Migration

Premium hosting backed by real humans

We migrate your existing content using automated scripts (for high-volume pages) and manual optimization (for high-value pages). Every page is verified for content accuracy, image optimization, and SEO preservation.

Automated migration Manual optimization Image pipeline SEO verification
4

Integration & Advanced Features

Search functionality, form systems, gated content, language switching for multilingual sites, schema markup, and any custom integrations specified in your project scope.

Search integration Forms & gated content Schema markup Language switcher
5

Performance Optimization

Image optimization pipeline, lazy loading, CSS/JS minification, critical CSS, font loading optimization, and third-party script audit. We build to specific Core Web Vitals targets.

Core Web Vitals Lighthouse audit Script optimization
6

QA, Testing & Launch

Cross-browser testing, mobile device testing, accessibility audit, 301 redirect verification, analytics setup, soft launch with stakeholder review, and coordinated go-live.

Cross-browser QA Redirect verification Accessibility audit Go-live
Platform Migration

Moving platforms is high-stakes. We've done it without losing a single ranking.

Whether you're going from WordPress to HubSpot, a legacy CMS to a modern platform, or expanding from one language to five — we have a proven playbook.

From WordPress
To HubSpot CMS
  • Comprehensive 301 redirect mapping
  • SEO metadata preservation across all pages
  • Hreflang configuration for multilingual sites
  • Staged migration with documented rollback plan
  • Zero-downtime DNS cutover
  • 48-hour critical monitoring post-launch

Migration paths we've completed

WordPress → HubSpot CMS

500+ pages across 5 languages for Aegis Software. Complete redesign with SEO preservation.

Legacy CMS → HubSpot CMS Enterprise

350 pages for First American Data & Analytics. Automated + manual migration with content optimization.

Legacy → Shopify

E-commerce migrations with full product catalog, category structure, and checkout flow preservation.

Monolingual → Multilingual

English-only sites expanded to 5+ languages with hreflang, language switchers, and per-market CTAs.

Technical Standards

Every site we build meets these standards. No exceptions.

Performance

  • Comprehensive 301 redirect mapping
  • Largest Contentful Paint (LCP) < 2.5 seconds
  • First Input Delay (FID) < 100 milliseconds
  • Cumulative Layout Shift (CLS) < 0.1
  • Image optimization with lazy loading
  • Critical CSS and deferred JavaScript

Accessibility

  • WCAG 2.1 AA compliance
  • Semantic HTML structure
  • Keyboard navigation support
  • Screen reader optimization
  • Color contrast verification

SEO Foundation

  • Schema markup (Organization, Product, FAQ)
  • Open Graph and Twitter Cards
  • XML sitemaps and robots.txt
  • Canonical URLs and hreflang tags
  • Breadcrumb navigation

Security & QA

  • SSL/TLS encryption
  • Cross-browser testing (Chrome, Firefox, Safari, Edge)
  • Mobile device testing (iOS, Android)
  • Form submission and conversion tracking
  • Google Search Console verification
Related Services

Development doesn't happen in a vacuum.

Most projects pair Development & Migration with one or more of these services.

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Strategy & Design

Discovery, wireframing, and high-fidelity design that precedes development. Most custom engagements start here.

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Icon Content Strategy & SEO

Content Strategy & SEO

Content planning begins during discovery. Pillar pages, solution pages, and page-by-page SEO run in parallel with design.

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Hosting & Support

After launch, we manage hosting, monitoring, and ongoing optimization so your site keeps performing.

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Ready to elevate your web presence?

Whether you're redesigning a 350-page enterprise platform, launching a new storefront, migrating to a better CMS, or looking for a development partner your agency can count on — let's talk.

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