Internet Marketing & SEO
Search Engine Optimization, Social Media, and more
Search Engine Optimization (SEO) and social media is not a product you buy, it’s a strategy and a process. In the wake of the social media revolution, a comprehensive SEO and social-media strategy is essential for the success of any online business. Since every business and Web site are unique, Jub Jub’s approach to your Internet Marketing Strategy is customized to address your individual business and marketing objectives. We will work with you to define your goals and plot a strategy that makes sense for your budget and your industry. This strategy will potentially include any of the following:
Organic Search Engine Optimization (SEO)
SEO is the process of improving the volume or quality of traffic to a Web site from search engines (Google, Yahoo, Bing) via "natural" or "organic" (unpaid) search results. Typically, the higher your site appears in the search results list, the more visitors it will receive.
Pay-per-click Campaigns (PPC)
Paid search engine placement and online advertising has a proven track record and return-on-investment (ROI.) One of the key advantages to paying for sponsored links off search engines is relevancy. With paid search results you know people are actually looking for what you offer. You can set limits on daily expenditures and many times you can bid, like an auction, for the best prices.
Blogging, Micro-blogging (Wordpress, Twitter)
Blogs are essentially online journals. Since they are easy to set up and maintain, they have become the publishing mechanism of choice for both business and personal use. Micro-blogging allows users to send brief text and media updates (say, 140 characters or fewer). Visitors can choose to “follow” these mini-updates to keep abreast of happenings in real time.
Social Media (Facebook, LinkedIn, YouTube)
On social networking sites, users can select to join one or more participating networks, share information and suggestions - thereby creating a huge viral communication network.
Web Analytics (Google Analytics)
We outline a strategy with ongoing evaluation and analysis metrics to implement desired tactics and gauge their effectiveness. We will provide the thought leadership to keep your strategic initiatives fresh and relevant in today’s fast moving online marketplace.
Want to learn more how SEO, social media and a solid internet strategy can help your business? Please contact us.